Smokey Mike’s Logo

Smokey Mike’s is an up and coming jerky and smoked goods company on California’s Central Coast. I created Mike’s logo by hand lettering this motorcycle and rock music culture inspired lettering. I further personalized it by incorporating the letter “M” for Mike’s into the flame element of the logo.

Logo Process

Smokey Mike's Packaging Labels

  • SMOKEY-MIKE'S-Label_v-copy-10
  • SMOKEY-MIKE'S-Label_v-copy-11
  • SMOKEY-MIKE'S-Label_v-copy-12